Client
Harmonia Yoga Studio is a wellness sanctuary dedicated to helping individuals achieve inner harmony and balance. Located in Raleigh, NC, Harmonia Yoga Studio entrusted me with creating their website on WordPress.com, successfully launched within a week.

Target Audience
Through yoga, adults aged 20-40 seek to enhance their well-being and cultivate a balanced connection between mind, body, and spirit.

Designer Decisions
I’ve designed a holistic visual identity for Harmonia Yoga Studio that embodies the essence of tranquility, balance, and well-being. The color palette was carefully chosen to include green and light blue. Green symbolizes growth, renewal, and harmony, reflecting the studio’s focus on personal growth and balance. Light blue, on the other hand, represents calmness, clarity, and serenity, resonating with the calming and transformative nature of yoga. The logo is an original illustration, thoughtfully crafted to symbolize unity, balance, and harmony, capturing the essence of the yoga practice and the studio’s philosophy. Additionally, I created original patterns that are integrated into the website design, clothing line, and accessories, adding a unique and cohesive visual identity to the brand, further enhancing the overall user experience and reinforcing Harmonia Yoga Studio’s commitment to holistic wellness.

• Website Design
• Logo Design
• Clothing Line & Accessories Design